'Behind the Seam' Designer Jean Hang Tags

Client: 'Behind the Seam' Designer Jeans

Design Brief: Complete redesign of hang tags for 'Behind The Seam' designer jeans to better reflect business philosophy. Wanted a clean, healthy and bright look.
Each tag has a different story to match with that particular pair of jeans. 4.25"w x 5.5"h, printed on 140lb cover stock. Replaced staples used to previously attach tags with hand-tied ribbons and decorative safety pins for easy attachment.
Skills Used: Print Design, Branding
Programs Used: Adobe Illustrator CS4


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Each tag featured a different story from the original owner, meaning each card needed to be custom designed and printed. 

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Original Tags...

Not my work :)